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LET’S GO AWOL TOGETHER.

Clarify your venture. Find your aim. Carve a powerful path.

My story seems muddy

I have many ambitions, but no singular focus

I have a powerful path or idea but struggle to articulate it

I show up as one person personally and another professionally

I don’t know how to pitch and position myself and my brand

I’m too close to my business and don’t know where to start

I GET IT — YOU WANT AN AIM.

You need a path that will help propel your reputation and business opportunities while also feeling in true step with who you are at your core. I know what it’s like to juggle multiple ventures, gigs and paths not knowing how to bring it all together under one purpose. Which is where your personal brand comes in, helping you prosper across various paths while feeling a sense of ‘oneness’.

HOW AWOL STRATEGY WORKS:

Branding that leverages who you are.

As a brand builder, my intention is clear — I want to help you stand out with your greatest point of differentiation: YOU! Owning who you are is irreplaceable. I help you clarify your story, define your aim, find your voice and own it with all your heart.

Content that prospers from your true voice.

Sometimes it’s difficult to know how to articulate your brilliance to the world in a way that doesn’t sound irritatingly “salesy”. I help you find your voice with a clear communications and content framework while ensuring it resonates with the right audience. 

Business built to propel your ideal path.

With over seven billion people on this planet, chances are there are quite a few people looking for EXACTLY what you’d love to offer. I help you build the business, side hustle or venture to fulfill a specific need based on who you’re best aligned to serve.

Freedom to succeed on your own terms.

The moment we stop pretending to be someone we’re not is the moment we can begin embracing our greatest gift: ourselves! I help you become more in tune with your own path and voice in order to open up more opportunities and business.

AWOL STRATEGY WILL DELIVER…

✦ An engaging brand guide grounded in a clear strategic framework

✦ A customized roadmap containing the tools needed for a powerful brand

✦ A story you can own with all your heart

✦ 40+ page guidebook, Color Your Calling inclusive of strategic prompts and exercises

✦ Tangible tools to share your vision and bring a prosperous path

✦ Content implementation plan to increase your reputation, business opportunities and impact by being unapologetically yourself

 

*Most people off the beaten path are used to figuring it out on their own. An individual session gives you the help of a local guide who truly gets the unconventional terrain. 

 

HOW WILL YOU BENEFIT FROM GOING AWOL?

If you’re carving your own path without a clear guide, you’re losing potential business. At AWOL Strategy, you’ll get the alignment and clarity you need to remove that disorienting feeling in less than two days.

WHAT TO EXPECT WHEN WE GO AWOL TOGETHER:

The pathfinder (Megan Koval) will come to you with a bespoke two day agenda fit for your terrain. That means building a process with a variety of mixed-learning techniques and prioritizing your ideal learning style:


Visual Pathfinding:

You’ll receive my guidebook, Color Your Calling prior to our two day session to reflect and doodle. We’ll then synthesize your visuals with a strong emphasis on diagrams, mapping, platforms and other visual cues to build your brand.

Physical Pathfinding:

We’ll plan a hike to clarify and build your brand through movement. Insights will be discovered through physical excursion and role play. Are we virtual? No problem, we’ll both walk and talk while building your brand through simulations and practice.

Written Pathfinding:

You’ll also receive my guidebook, Color Your Calling prior to our two day session to reflect and write. We’ll then synthesize your work with additional text based inputs/outputs to articulate and clarify your brand.

Auditory Pathfinding:

A strong emphasis will be placed on audio recordings. You will record and listen to your personal transformation by introducing yourself and offering before and after our two day workshop. Pathfinding recordings will also be included.

 

WHY I WANT TO HELP YOU BRAND YOUR PATH:

After eight years working in the ad world as a brand and communications strategist in Chicago and New York City, I built a differentiating brand for myself which has allowed me to live a life on my terms, off the beaten path while prospering from my full potential. Whether it’s building your side hustle or starting a full on venture or amplifying your already stellar path — I want to help you own it with a strong and clear personal voice. 

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If you want to carve a path you love (or already have), I’m here to help you own it with all your heart!

That means building you a strong personal brand to propel your path.

GO AWOL TODAY!

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